Disney continues to suffer the consequences of placing ideology over entertainment.
Just a few years ago, it was almost inconceivable that a lavish, Disney-animated film released to theaters over a long holiday weekend could be a flop.
However, that is precisely what happened to Disney’s latest offering, “Strange World.” The science fiction cartoon crumbled at the box office over the Thanksgiving weekend.
According to Variety, “Strange World” didn’t even reach the low expectations the studio had for it.
The film cost $180 million, plus marketing expenses. The Wednesday through Sunday box office was predicted as a modest $30 to $40 million.
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After a terrible opening day of only $4.2 million, “Strange World” only earned $11.9 million during the weekend, and $18.6 million for the whole 5-day period. The film may end up losing $100 million in its run in theaters, Variety reported.
“Even with proper attention on Disney+ and home entertainment platforms, box office experts suggest it’ll be difficult to get the big-budget film into the black,” Variety reported. “Since ‘Strange World’ cost $180 million to produce and tens of millions more in global marketing and distribution fees, the film needs to gross roughly $360 million to break even, sources say.”
Here’s the movie’s official trailer. See if it appeals to you — or to kids you might take to a theater:
The only recent Disney-related film that performed worse was during COVID. Steven Spielberg’s 2021 remake of “West Side Story” was released by 20th Century Fox, a studio acquired by Disney in 2018. The musical only made $10.5 million in its opening weekend, according to CNBC.
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The next lowest recent Disney film was 2021’s “Encanto,” which made $27.2 million over the weekend, and $40 million during the extended Thanksgiving holiday stretch.
Not only were tickets sales for “Strange World” weak in the United States, it only earned $9.2 million from 43 markets internationally, according to Variety. There were many markets where Disney did…
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